Self Note was created with a clear purpose: to build a brand identity that empowers women to prioritize their health and well-being. Inspired by the personal notes we write to remind ourselves of what truly matters, the brand seeks to blend performance, style, and self-care into every piece. The goal is to establish a strong presence in the women’s athletic wear industry while fostering a deeper connection with those who view fitness as a commitment to themselves.
Our approach focused on crafting a brand identity that embodies Self Note’s core values: dedication, balance, and empowerment. Through a thoughtful brand strategy, we designed a unique and inspiring visual identity that sets Self Note apart, turning each garment into a daily reminder to move, to push forward, and to take care of oneself.
Self Note was created with a clear purpose: to build a brand identity that empowers women to prioritize their health and well-being. Inspired by the personal notes we write to remind ourselves of what truly matters, the brand seeks to blend performance, style, and self-care into every piece. The goal is to establish a strong presence in the women’s athletic wear industry while fostering a deeper connection with those who view fitness as a commitment to themselves.
Our approach focused on crafting a brand identity that embodies Self Note’s core values: dedication, balance, and empowerment. Through a thoughtful brand strategy, we designed a unique and inspiring visual identity that sets Self Note apart, turning each garment into a daily reminder to move, to push forward, and to take care of oneself.
